Join us for RTDNA’s National Conference, June 21-23, 2012 at the Sheraton Centre in Toronto, and help us celebrate over 100 years of experimental and commercial electronic journalism. Find out where we’ve come from and our accomplishments as a medium along the way - those things will truly shape our future!
Saturday, June 23 • 11:00am - 12:00pm
Earning Clicks Through Headlines

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Learn how to write lively and engaging headlines that will win clicks and help you generate revenue. This panel of online experts will share tips on what works to attract eyeballs from the casual browser and win readers via search engine referrals.


Ben Carrozza

Senior Entertainment Editor, MSN Canada

Derek Chezzi

Editor in Chief, Yahoo! Canada


Greg Bonnell

Business Editor, The Canadian Press

Saturday June 23, 2012 11:00am - 12:00pm
Essex Ballroom

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